
Chrome Productions uses Virtual Production to Launch Ford’s Revolutionary all-electric F-150 Lightning – Without spilling the Beans
CHROME PRODUCTIONS
Chrome Productions has a long history with the Ford Motor Company – having had the opportunity to work across F-150 Raptor, Mustang Mach-E, Ford Performance and corporate identity project. But the call to be a part of one of the most revolutionary automotive reveals in the last century – the all-electric F-150 Lightning – was a special one. Using state of the art virtual production techniques, Chrome Productions was able to design a production approach that not only met business needs, but also allowed for maximum creative flexibility and impact.