Across the Pond is a global, independent creative agency, helping tech brands create a better world. We make the complex, human. Across the Pond started life inside Google over 12 years ago when Julie, our founder, spotted an opportunity. Video content and all its possibilities were about to explode. As a TV producer equipped with razor sharp story-telling skills, she was uniquely placed to help Google capitalise. And so ‘Across the Pond’ was born. Now we shape strategic narratives and campaigns for tech brands around the world. We are driven by a profound belief in the benefits that technology can bring to humankind. We are proud to be part of the 1%: the percentage of agencies founded by women. To us this is more than just a statistic, it’s in our DNA. Embedded deep within our culture is a disregard for barriers, a sense of possibility, and a burning optimism. We believe the work we do, and how we do it, can create a better world.
Tech / tech enabled brands and services
Tech for good
Brand strategy and identity
Linguistic/cultural localisation of glob
B2B/ B2C/ B2D marketing