How AI and Web 3 0 is creating new profitable models for fan collectibles and personal merchandise
APRIL 12, 2023
Summary video of session delivered at UK House x SXSW 2023. Web 3.0 opens up opportunities to deliver new ways for entertainment, sports and music brands to create and offer unique merchandise and artist collectibles. Tech drives the creation of new businesses based on new models of music and entertainment consumption and fan engagement. Napster is being re-imagined as a brand that shapes how music is created and gives artists a greater control over royalties and new opportunities to generate income. And Spreadshop is looking to the future of merchandise where items can be more personal, unique and valued by fans. Crowd have worked with Spreadshop to present Muse at UK House. Muse is an AI experience that allows the user to apply their imagination to create unique images and receive them as an NFT or merchandise. Hear from leaders in this new space and be inspired to see the future of merchandise and collectibles in a completely new light.
Dennis Doerfl – Global Commercial Director, SPOD
Jon Vlassopulos, CEO, Napster
Jamie Sergeant – Global CEO, Crowd
Emma Glazier – Head of global marketing, Crowd