New frontiers in formats. What's next for format-driven creativity?
APRIL 4, 2024
Summary video of session delivered at UK House x SXSW 2024.
We’re all aware of the power of formats in TV. Jeopardy! The Apprentice. The Traitors. Shark Tank. From networks to Netflix, formats capture attention around the world. Bringing together experts from the worlds of TV, branded content and social, Anjali Ramachandran from Storythings, Dan Hulse from St Luke’s London, Andrew Hill, and Jennifer Quigley-Jones from Digital Voices explored this on our stage at SXSW. See what their main takeaways were from their discussion.
